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The best practice for a successful digital marketing:

Website Optimization, Content Marketing, SEO (Search Engine Optimization)…

5 Things Every SEO Strategy Needs to achieve your goals.

First of all, an SEO (Search Engine Optimization) strategy is essential in order to increase the organic reach of your website. Doing SEO right takes targeted competitive insight and very specific recommendations and ideally you have the opportunity to build a great relationship with the product and your target market…

How GDPR improves email marketing

Most people don’t know what GDPR really means and why its considered important for every company to have it. GDPR means General Data Protection Regulation and you need the approval for all clients in order to use his data.
But how does GDPR helps email marketing? GDPR is maybe the best thing that ever happened to marketing the last couple of years! With GDPR we’ve seen the percentage of competitive theft from your lists that you are trying to build in the right way…

Why you should use social media for your SEO strategy

Did you know that Europeans spend an average of 1 hour and 53 minutes on their social media? Whilst North Americans seems to be the most addicted with an average spending of 3h and 29 minutes. Have you ever asked yourself or friends how much time do you spend on social media? Because when you do I am sure, you’ll be surprised of the results…

Digital marketing – It’s meaning according to Cypriot standards

Almost halfway through 2021 – wow time goes by fast! Everyone has heard by now of digital marketing, many have started to realize its importance, but few can say with confidence that they know exactly what it is. The ambiguity around this subject stems from the discordance between the definitions online and the actual job responsibilities of a digital marketer. For those of you who have studied digital marketing at an academic level, or at least have tried to figure out what it is from Google, you have probably come across definitions like “the application of digital technologies that form channels to market and achieve corporate goals through meeting and exceeding customer needs better than the competition”…